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AI. You either love it or you hate it…
I had a free afternoon over the weekend and decided to pull together a quick spec ad in LTX Studio for one of my favourite brands, Marmite (Unilever).
It’s been fascinating to see the pace of AI progress first hand, especially how quickly it’s evolving on the visual side.
The total generation and edit time for this piece was just 6 hours, showing how quickly a creative idea can come to life with the right workflow.
Tools used:
LTX Studio
Suno
ElevenLabs
Bg shout out to Eliran Sivan for the sound design.
P.S – Apologies to any of my Mayan followers, I’m pretty sure this one isn’t archaeologically accurate.
hashtag#LTXStudio hashtag#SpecAd hashtag#AIProduction hashtag#Filmmaking hashtag#CreativeTechnology hashtag#Marmite
Creator : AI for Art Directors
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